The right price isn't 'ingredients times two'. A fair price covers ingredients, packaging, your time and kitchen overhead — and still leaves profit. Fill in the fields and see the suggested price.
ingredients + packaging + labor, with overhead and margin
Because it ignores your time and overhead. On an elaborate cake, labor is usually worth more than ingredients — doubling means paying to work.
25–40% is typical for artisan baking. Very elaborate cakes or rush orders justify more.
Divide your target monthly income by the hours you can produce. E.g. $3,000 ÷ 120h = $25/h.
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