Digital Menu: what it is and how it works
A digital menu is a restaurant's menu accessed on a phone — usually by QR code — with photos, descriptions, always-current prices and the option to order and pay online.
What changes with a digital menu
Unlike paper, a digital menu updates in seconds: change prices, mark an item sold out or launch a promo with no reprinting. It also becomes a sales channel when it lets guests order and pay from their own device.
- Live prices and availability
- Photos and descriptions that sell more
- Multilingual for tourists, plus online ordering
Digital menu and higher sales
With combo and add-on suggestions inside the order flow, a digital menu raises the average ticket without relying on staff. And by taking orders on your own channel, you avoid marketplace commission.
FAQ
Is a digital menu the same as a QR code?
They're linked: a QR code is the most common way to reach a digital menu, but the menu can also open from a link.
Does a digital menu work without the restaurant's internet?
Guests access it over their own phone's connection. The restaurant manages the menu in the cloud.
Do I need an app for a digital menu?
Not for guests. They open it in the browser; you manage everything in the system.